Broken Hill Brand Manifesto
At Broken Hill we’re for real. We believe in real experiences, real places, real friendships and real values.
We are surrounded by the real things in life – magnificent open landscapes, connection to land, the pure night sky
and bona fide characters who aren’t afraid to be themselves.
We believe in hard work and getting things done. We say what we really think and act on what we really feel. Fakes, virtual living and superficiality are our enemies.
We fight for what’s true and real.
When you come here what’s real gets into your pores. Broken Hill delivers a dose of reality that will put you in touch with the real things in you too – so we can all carry on the fight for the things in life that really matter.
Broken Hill Brand Values - Awe-Inspiring
Broken Hill Brand Values - Fearless
Broken Hill Brand Values - Human
Broken Hill Brand Values - Open
Broken Hill Brand Values - Original